Bespoke Funding Program

Increase in Organic Traffic Acquisition

Looking to scale their inbound pipeline and strengthen digital visibility, Bespoke Funding Program partnered with Pekaabo to overhaul their SEO, Paid Search, and Paid Social marketing engine. Our team built a unified, performance-driven acquisition strategy tailored for the competitive funding market resulting in substantial growth in qualified leads and revenue.

About Bespoke Funding Program

Bespoke Funding Program is a proprietary trading firm that offers funded trading accounts via evaluation challenges, allowing traders to access capital and potentially profit-share.

The challenge

Despite having a compelling value proposition, Bespoke Funding Program struggled with:

  • Low organic search visibility in a crowded prop trading space
  • Inconsistent funnel performance from paid campaigns
  • Poor targeting of high-intent prospective traders
  • Competitor noise and low brand authority

This resulted in subdued traffic, underperforming conversion rates, and limited engagement with funded challenge programs.

STRENGTH IN NUMBERS

Business impact

Since partnering with Pekaabo, we have witnessed a significant surge in organic search traffic to their website, resulting in higher conversion rates and these improvements translated into more traders entering the evaluation funnel, better engagement with the branded challenge pathways, and stronger top-of-funnel visibility. – CEO, BFP

52X

Organic traffic acquisition increased

10X

Grew their email list from 10K to 100K

141%

Increase new users from organic traffic

Esteemed digital marketing solutions

As part of our partnership, Bespoke Funding Program benefits from having a dedicated Pekaabo performance team working as their primary point of contact-ensuring seamless communication, faster execution, and full-funnel strategy alignment. Our experts collaborate closely with their internal operations team to build scalable acquisition systems that consistently attract serious traders and strengthen their funded program pipeline.

“Pekaabo has become an essential extension of our team. Their expertise in performance marketing and the prop firm niche has significantly boosted our challenge signups and improved the quality of traders we attract. We wouldn’t be able to achieve this level of consistency without their support.”

For BFP, we put together a robust digital strategy that includes:

42%

leads
growth

4.9x

Average ROAS in
Ads spend

131 %

Increase in organic contact form submissions

Stop guessing. Start scaling with Pekaabo