Nexright

Improvement in Page Conversion Flow

Looking to strengthen their brand identity, rebuild their digital presence, and scale organic traffic, Nexright partnered with Pekaabo.

Our team collaborated closely with leading IT solutions provider to deliver a complete branding transformation, full website redesign, and SEO strategy, resulting in significant long-term growth.

About Nexright

Nexright is an Australian IT consulting and integration partner focused on cloud, automation, and modern enterprise solutions. They support clients across ANZ with end-to-end technology services.

With growing demand and an evolving product ecosystem, Nexright needed a refreshed brand identity, stronger digital experience, and a scalable SEO foundation to support long-term growth.

The challenge

Nexright needed more than just a website update. They required:

  • A completely new brand identity that reflected their modern solutions
  • A redesigned website aligned with enterprise-level positioning
  • A long-term SEO framework to improve organic visibility and leads

Before partnering with Pekaabo, their digital presence lacked consistency, search performance was stagnant, and conversion paths were unclear.

After collaborating with our team, Nexright gained a unified brand system, a high-performance website, and an SEO engine built for measurable growth.

Services Used:

The solution

Pekaabo designed a complete end-to-end transformation for Nexright:

1. Branding & Visual Identity

We crafted a modern brand system including logo, color palette, typography, iconography, layouts, and brand guidelines, positioning Nexright as a premium enterprise technology partner.

2. Website Revamp

Our UX and web design team rebuilt the entire website from scratch, creating a cleaner, faster, more intuitive digital experience optimized for conversions.

3. SEO & Organic Growth

We implemented an SEO blueprint focused on:

  • High-intent keyword research
  • Technical optimization
  • On-page restructuring
  • Content improvements
  • Authority-building through strategic pages

Together, these changes laid the foundation for sustainable, scalable organic growth.

STRENGTH IN NUMBERS

Business impact

Since partnering with Pekaabo, Nexright has seen a dramatic improvement in overall digital performance. Higher keyword rankings, improved crawl efficiency, faster website performance, and strengthened brand identity have unlocked long-term marketing impact. Their organic search visibility has increased steadily month-over-month, resulting in measurable growth in users, conversions, and engagement.

198%

Organic transactions increased

90%

Increase in Brand Consistency Across Digital Assets

350%

Increase new users from organic traffic

Esteemed digital marketing solutions

As part of our partnership, Nexright benefited from a dedicated Pekaabo account manager who served as the primary point of contact, working closely with our team across branding, web, and SEO to ensure that each phase of the transformation delivered exceptional outcomes.

“Pekaabo became an extension of our team. Their branding, website redesign, and SEO execution gave us a digital presence we wouldn’t have achieved alone.”

For Nexright, we put together a robust digital strategy that includes:

+42%

Organic
growth

967K

Total
impressions

350%

Increase in new users from organic traffic

Stop guessing. Start scaling with Pekaabo